- Bruce Hubbard MD
A digital ad strategy that helped a San Diego psychiatric clinic scale to millions in revenue.
Introduction
Bruce Hubbard MD is a leading mental health clinic based in San Diego, offering a blend of psychotherapy, TMS therapy, and medication management. With a commitment to compassionate, evidence-based care, the clinic serves patients facing depression, anxiety, ADHD, and more. But while the service quality was top-tier, their online visibility and ad performance weren’t doing the practice justice.
The challenge
Bruce Hubbard MD had the care side dialed in—but their digital presence wasn’t keeping pace. Website traffic was low, local SEO was weak, and ad spend wasn’t translating into booked appointments. The clinic needed more qualified leads and better visibility in a competitive market.
SEO Overhaul
134% increase in organic traffic and 12+ Page 1 keyword rankings
We optimized key pages for local, high-intent keywords and launched a targeted blog strategy. Technical fixes boosted site speed and mobile performance.
Paid Ads Revamp
47% drop in CPA and 3.2x increase in qualified leads
We rebuilt Google Ads campaigns with tighter keyword groups and custom landing pages. Retargeting and conversion tracking sharpened performance.
Website Optimization
61% lift in form submissions and double the average session time
We improved UX with clearer CTAs, added trust-builders like testimonials, and introduced HIPAA-compliant chat for faster patient engagement.
“We were great at care, but struggling online. Since working with Adverra, we’re seeing more of the right patients, our ads actually work, and the website finally feels like us.”
Emily Reyes
Head of Growth
